Testimonial.to Review: Collect Testimonials To Boost Your Sales
Turn Customer Raves into Sales Drivers with Testimonial.to
Positive word-of-mouth is an incredibly powerful marketing strategy. People are inclined to trust recommendations from friends and even strangers. Adding social proof to your website can significantly boost conversion rates.
However, obtaining and showcasing outstanding testimonials from happy customers can be challenging. It often requires considerable time to solicit feedback, and even when you receive it, it may not be in an easily usable format for your site.
Traditional testimonials can also appear static and unengaging. Testimonial.to offers a solution to these challenges by streamlining the process of collecting testimonials and presenting them attractively on your website.
About the Founder: Damon Chen
Damon Chen, the founder of Testimonial.to, launched the company through bootstrapping. A memorable story about Testimonial.to is how Damon spent $35,000 on the domain testimonial.io to capitalize on a viral Twitter thread that mistakenly used the .io instead of their .to domain. This thread mentioned Testimonial among other companies but missed them due to this typo. To avoid future losses and capture potential customers, Damon invested in the .io domain. He expects this investment to boost their annual recurring revenue and overall valuation.
Features and Benefits of Testimonial.to
Testimonial.to allows you to gather feedback from customers in their preferred format. Some customers may want to write a short review, while others might prefer to create a video testimonial. This flexibility ensures you get the most engaging and honest feedback. By accommodating different formats, Testimonial.to makes the feedback collection process more inclusive and comprehensive.
Cater to Different Customer Segments
If your company serves various consumer segments or offers different product lines, Testimonial.to helps you create separate sections for each category or product. This ensures that the testimonials displayed are most relevant to the visitor, making them more persuasive and effective.
Match Your Brand Identity
Your brand identity should come through in the design of your website, and your testimonials should fit in perfectly. Using Testimonial.to, you can change how your testimonial sections look and feel so they fit in with your current design. By doing this, you create a consistent user experience and strengthen your brand's identity.
Social Proof Powerhouse
Social media platforms are rich sources of customer feedback. Testimonial.to allows you to integrate seamlessly with sites like Twitter and LinkedIn, making it easy to import positive reviews from your social media accounts. This enhances the authenticity and impact of your testimonials by leveraging the credibility of social media.
Effortless Testimonial Collection
Imagine a tool that lets customers submit testimonials directly on your website. Testimonial.to offers a collection widget that you can place on key pages of your site, encouraging happy customers to share their experiences and ensuring a steady flow of new testimonials.
Building Trust and Sales
In today’s competitive market, establishing trust with potential customers is crucial. Testimonial.to helps you display positive feedback from satisfied customers, providing powerful social proof. This can significantly boost conversions by showcasing your value and alleviating any concerns potential buyers might have.
How to Use Testimonial.to
To use Testimonial.to effectively, follow these steps:
1. Create a Testimonial Space: Visit Testimonial.to and create a new space for collecting testimonials. This will be the central hub for managing all your testimonials.
2. Embed the Collecting Widget: In your course platform (e.g., Kajabi), visit the last module. Select the "Embed code" option, copy the embed code for your collecting widget from your Testimonial.to space, paste it in the "Code" section, and click "Save" to enable the widget.
3. Collect Testimonials: Customers can submit their testimonials once the widget is embedded. Use the Testimonial.to dashboard to manage and view all submitted testimonials.
4. Manage and Display Testimonials: Use the Testimonial.to dashboard to manage all testimonials. Embed testimonials on your website using the Wall of Love feature, which can be added with a single line of code. Track metrics for video testimonials and promote the best-performing ones.
Best Practices
Visual Appeal: Use appealing designs for your testimonials, incorporating different fonts, colors, and sizes. Include happy pictures of customers beside their testimonials to enhance credibility.
Unified Message: Ensure all testimonials convey a consistent message aligned with your brand image. Use questionnaires, prompts, and templates to guide customers in highlighting specific product aspects.
Authenticity and Relatability: Use authentic and relatable testimonials that reflect real customer experiences. Highlight specific details and examples to make the testimonials convincing and relevant.
Brevity and Specificity: Keep testimonials concise, ideally in two to three sentences, with specific details to deliver a more compelling narrative.
Integration with Other Platforms: Integrate your testimonials with other platforms like social media, video hosting, and review sites to manage all your social proof in one place.
Pricing of Testemonial.to
Testimonial.to offers four pricing plans:
Starter Plan: Free, includes 1 space, 2 video testimonials, 10 text testimonials, up to 5 tags, limited 3rd-party imports, a public Testimonial page, and a Wall of Love with the Testimonial.to logo.
Starter Plus Plan: $25/month, includes everything in the Starter plan plus unlimited text testimonials, unlimited tags, all 3rd-party imports, AI case studies, page localization, removal of branding from all widgets, and a custom domain (SSL).
Premium Plan: $60/month, includes 2 to 10 spaces, 5 forms per space, unlimited video testimonials, a 3-minute video limit, REST API, webhook, Zapier and Make integrations, and 2 account-level staff seats, with a 7-day free trial.
Ultimate Plan: $80/month, includes all Premium features plus unlimited spaces, unlimited forms per space, a 5-minute video limit, video metric insights, an automatic curator, HubSpot CRM integration, 3 space-level seats per space, 5 account-level staff seats, and a dedicated account manager for onboarding and setup, with a 7-day free trial.
Success Story: Justin Welsh
Justin Welsh, a solopreneur who generates $7.5M in total revenue, has been using Testimonial.to for several months. Before using the tool, his landing pages converted at 1.2% to 1.6%.
After integrating Testimonial.to, his conversion rate nearly tripled to 3.6%, resulting in significant revenue increases. For a monthly cost of around $60, Testimonial.to has delivered a massive ROI, making it invaluable for showcasing customer testimonials. Justin highly recommends it to anyone selling courses, SaaS, or services.
Learn more about Justin Welsh in our previous post.
Pros and Cons
While Testimonial.to offers a robust platform for collecting and displaying customer testimonials, it's important to consider both the pros and cons. The major pros include its ability to handle various testimonial formats, seamless social media integration, and customization options that align with your brand identity. On the downside, the cost may be a consideration for smaller businesses or startups, and the customization options, while extensive, might require some time to fully utilize.
Conclusion
Testimonial.to is a powerful tool for transforming customer satisfaction into a sales driver. By collecting compelling testimonials in a user-friendly format and presenting them in a way that aligns with your brand identity, you can build trust, establish credibility, and persuade potential customers to choose you over the competition. Start collecting those stellar testimonials and turning them into sales today.
P.S. If you're looking to automate your activities online, consider different tools to achieve this, or use Questflow to automate your workflow.
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